weekly impacts (large-format screens)
22 interurban bus lines
8 EMT lines
2 long-distance bus lines
2 Metro lines
4 RENFE Medium-distance lines
2 RENFE Commuter lines
Parking
BICIMAD
Main access to the Western area
Connection with the historic center of Madrid
Adjacent to Príncipe Pío Shopping Center, the Caixabank Grand Theater, and Madrid Río
Digital screen. Urban Led Circuit
- Screen area: 60 m²
- 18.8 million weekly impressions (Appcelerate, October 2024)
- Demographics: 96% Medium / Medium High / High
- Metro Station: 17.5 million users/year
- Cercanías Station: 40,000 users/day
- Bus Station: 45 lines
Circuito Digital Indoor
- 15 digital MUPIs (Urban Furniture Advertising) 120x175 cm. Resolution: 1080x1920 px.
- 2 LED screens, 3x2 m, located at the access to the interchange.
- Premium locations in lobbies, platforms, and high passenger traffic areas.
- Strategic positioning facing staircases and access points.
- Millions of weekly impressions. AppCelerate measurement validated by Deloitte.
- Ideal for advertising campaigns focused on leisure, culture, and shopping, thanks to its environment filled with offerings in these areas.
